Privacy policy
This policy explains what personal information Conversera collects on this website and in the programmes we run for clients, what we do with it, who we share it with and how you can see, correct or delete it.
Last updated 28 September 2026.
Who we are and what this policy covers
Conversera is a business name of Intelliture Pty Limited (ABN 27 117 186 642), 5 Martin Place, Sydney NSW 2000, Australia. In this policy, “we”, “us” and “our” mean Intelliture Pty Limited trading as Conversera.
We run B2B demand generation programmes for enterprise technology companies. That means we handle personal information in two ways: as a business in our own right, when you visit this website or contact us, and on behalf of our clients, when we reach the people at the companies they want to sell to. This policy covers both.
If you have a question about anything here, email success@conversera.ai.
What we collect when you contact us through this website
When you fill in a form on this site, we collect what you enter: your name, work email, company, role and region, any list of accounts you send us, your message and the page you sent it from.
We store your enquiry in our database, email it to our team so the right person can reply, and send you a confirmation email. We use it to respond to you and to provide what you asked for.
How we measure visits to this website
We count page views, button clicks and form completions so we can see which pages are useful. Each event records the page, the website you came from (the domain only), any campaign tags in the link, your country, your type of device and, for a click, the label of the button. We don’t store your IP address, and we don’t attach a cookie, device ID or any other identifier to these events, so we can’t link one visit to another or to you.
When counting is switched on or off
- If you visit from the EU, the EEA, the UK, Switzerland or Brazil, nothing is counted until you choose to allow it.
- Everywhere else, counting is on by default and you can switch it off using the “Privacy choices” link at the bottom of every page.
- If your browser sends a Global Privacy Control or Do Not Track signal, counting is switched off for your visit wherever you are.
The one cookie we set and the choice we remember
We set one first-party cookie, called cv-region. It holds only the two-letter code for the country you’re visiting from, such as AU or GB, and it lasts 30 days. It exists so the site knows which consent rules apply to you. It doesn’t identify you and isn’t shared with anyone.
When you make a choice about counting, we save it in your browser’s local storage (under the name cv-consent) so we don’t ask again on every page. It stays on your device, and you can change it at any time through “Privacy choices” or by clearing your browser’s site data.
We don’t use advertising cookies, tracking pixels or third-party analytics on this site.
Visits from AI crawlers and answer engines
We count visits from AI crawlers and assistants, such as GPTBot and ClaudeBot, which shows us which pages AI engines are reading. For these automated visits we record the crawler’s name, the page and the country.
When a person arrives from an AI answer engine, we record the engine, the page and the country, with no identifier. We don’t record these visits from the EU, the EEA, the UK, Switzerland or Brazil, or when your browser sends a Global Privacy Control or Do Not Track signal.
What we handle when we run programmes for our clients
When a client engages us to run a programme, we handle personal information about the people at the companies they want to reach. This is business contact information, and it can include:
- name, job title, role, company, work email address, work phone number and business location;
- where the details came from, such as a licensed data provider, a delivery partner or a form the person filled in;
- the results of checking that an email address is valid;
- emails we send and replies we receive, and notes from phone calls;
- recordings of tele-qualification calls, where we record them to confirm what was agreed;
- consent records, showing what a person agreed to, the wording they saw and when;
- opt-out and unsubscribe records, so we can honour them;
- lead receipts, which record where each lead came from, who checked it and when it was delivered.
We source business contact data from licensed providers, currently Apollo and Lusha, and we verify email addresses with ZeroBounce before anything is sent. We send email sequences through Smartlead and make calls through CloudTalk. When a lead is ready, we deliver it to our client through their Salesforce, or as a CSV file, an Excel file or by email, whichever they’ve asked for.
Some programmes also use delivery partners, which are companies we subcontract to reach prospects and deliver leads. They work under a written contract with us and must follow the same rules on consent, opt-outs and data handling that we do.
When someone opts out, we honour it across every programme we run, and a person at Conversera approves every audience, message, launch and batch of leads. Our page on how we use AI explains where software helps and where it stops.
When we act for a client and when we act for ourselves
In most programmes we act for our client. Our client decides who they want to reach and why, and we handle the information on their instructions and under our contract with them. Under the GDPR and UK GDPR, that usually makes our client the controller and us their processor. If you’d like to know which company a message was sent on behalf of, ask us and we’ll tell you.
We act for ourselves when you contact us through this website, when we measure visits to it, and when we run our own marketing to find new clients.
How we follow Australian privacy law
We handle personal information in line with the Australian Privacy Principles in the Privacy Act 1988 (Cth). We collect only what we need for the purpose, we use it for that purpose or one you’d reasonably expect, we keep it accurate and secure, and we give you access to it and the chance to correct it.
Our commercial emails identify who they’re from and include a way to unsubscribe, and we act on an unsubscribe promptly.
If you are in the EU, the EEA or the UK
If you’re in the EU or the EEA, the General Data Protection Regulation (GDPR) applies to how we handle your personal information. If you’re in the UK, the UK GDPR applies. Under these laws we need a lawful basis for each use:
- Website measurement: your consent, which you give by choosing “Allow” and can withdraw at any time through “Privacy choices”.
- Replying to your enquiry: our legitimate interest in responding to people who contact us, or taking steps you’ve asked for before entering a contract.
- B2B outreach to people at companies: legitimate interests, where the law allows business contact on that basis, with a clear way to object in every message.
- Outreach where local law requires consent first, such as some email and phone rules: your consent, which we record with the wording you saw and the date.
Where we act for a client, the client decides the lawful basis and we follow their instructions and our contract with them.
Who we share personal information with
We share personal information only with the service providers that help us run the website and our programmes, with our clients when we deliver leads to them, and where the law requires it. We don’t sell personal information. Our main service providers are:
- Vercel, which hosts this website and our application;
- Supabase, which hosts our database in Sydney, Australia;
- Microsoft 365, for email;
- Apollo and Lusha, which license business contact data to us;
- ZeroBounce, which checks that email addresses are valid;
- Smartlead, which sends our email sequences;
- CloudTalk, which we use to make calls and keep call notes and recordings;
- Salesforce, when a client asks us to deliver leads into their Salesforce;
- delivery partners, which we subcontract under a written contract that binds them to our data rules.
Each provider handles the information only to provide its service to us.
Sending personal information overseas
Our database is hosted in Sydney. Our team works from Australia, India, the Philippines, the USA and the UK, and team members in those countries may access personal information to do their work. Our service providers store or process information mainly in Australia and the USA.
Before we disclose personal information overseas, we take reasonable steps to make sure the recipient handles it in line with the Australian Privacy Principles, including through contracts and access controls. Where the GDPR or UK GDPR applies to a transfer, we use the safeguards those laws require, such as standard contractual clauses.
How long we keep personal information
- Website enquiries: for as long as we need to respond to you, then for up to 24 months, unless you become a client, in which case we keep them under our agreement with you.
- Website measurement events: 13 months, after which they’re deleted automatically.
- Lead records, call notes, recordings and consent records: for the length of the programme and then for a period agreed with each client, after which we delete them.
- Opt-out records: for as long as we need them to make sure we don’t contact you again.
When a client asks us to delete their programme data, we delete it and keep a record that the deletion happened.
Your rights and how to use them
You can ask us to:
- tell you what personal information we hold about you and give you a copy;
- correct anything that’s wrong or out of date;
- delete your information;
- stop using your information, or object to a particular use such as outreach;
- withdraw a consent you’ve given, such as for website measurement or marketing;
- stop sending you marketing, which you can also do with the unsubscribe link in any of our emails or by telling the person who calls you.
To make a request, email success@conversera.ai. We may ask you to confirm who you are before we act, and we’ll reply within 30 days. If we hold your information for a client, we’ll act on it or pass it to the client promptly and help them respond. If we can’t do what you ask, for example because the law requires us to keep something, we’ll explain why.
How to make a complaint
If you’re unhappy with how we’ve handled your personal information, please tell us first at success@conversera.ai so we can look into it. We’ll reply within 30 days.
If you’re not satisfied with our response, you can complain to the Office of the Australian Information Commissioner at www.oaic.gov.au. If you’re in the EU, the EEA or the UK, you can also complain to your local data protection authority, which in the UK is the Information Commissioner’s Office.
How we keep personal information secure
Every record in our platform belongs to one organisation, and rules in the database stop one client or partner from seeing another’s data. Our staff sign in with multi-factor authentication, and every approval, export and change is logged with a name and a time. Our security page sets out the detail.
Changes to this policy
We’ll update this policy when the way we handle personal information changes. The date at the top shows when it last changed, and if a change is significant we’ll say so on this page.